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Case Studies
February 9, 2023

How ESET Garnered over 84k in Sales by Expanding Digital Channels

Aside from selling retail products, ChatGenie In-App Commerce is also ideal for digital products such as gift cards, ebooks, memberships, and software. One of our merchants is international Digital Security firm ESET. The company onboarded with ChatGenie in June of 2022. They chose ChatGenie for two simple reasons: the straightforward onboarding process and accessibility to having their own GLife store.

Buy directly from ESET’s GLife In-App Commerce store HERE or look their store up on GLife - ESET.

”Since signing up, there were no distinctive challenges encountered. As mentioned, transactions with ChatGenie team are seamless, from the beginning until now. They are proactive with your needs and are always one chat away in case you have inquiries.”


One major factor that pushed ESET to invest in In-App Commerce is its ability to easily expand their sales channels within their chosen Super Apps. This additional touchpoint provided them with an opportunity to reach more potential customers nationwide and brought in additional sales. They were also seeking to improve their customer journey and make it easier for customers to purchase antivirus solutions for their devices.

The enhanced digital touchpoint has already shown results.

“ChatGenie made it possible to avail of our products via our major social media platforms like Facebook, Instagram, and Viber. We are also currently expanding our digital touchpoint and ChatGenie is a great help to achieving our goal. Seeing that some of our GLife customers are from the far south provinces means we are on the right track.”

During last October to December, there was a rising trend that showed continuous growth and ESET earned a total of P84,413.35 that quarter. Leading payment methods like GCash and Maya showed that cashless transactions were a factor to their success.

Another winning strategy is active participation in platform promos and campaigns like GCash’s promo cycles and sales. One common denominator in In-App Commerce success is a strategized advertising plan to boost sales and exposure. In this case, ESET makes it a point to run ads leading up to their campaigns. Aside from that, they also highlight and feature their bestselling products to optimize their sponsored content.

Sample post from ESET highlighting their best-selling products and their GCash store
Other store-supporting content also lets customers know their products are available to order from within their messaging thread or GCash app.

Three words to describe ChatGenie?


”Straightforward. Reliable. Beneficial.”

What would you tell merchants on the fence about investing in In-App Commerce?


”If you want to expand your reach, you should onboard with ChatGenie now. They will help you reach your goal and increase and improve your digital touchpoint. I would say to take the plunge. You will be surprised that you have made the right decision to sign up.”

Invest in In-App Commerce and create your own GLife store. Learn more about what ChatGenie can do for your business by visiting chatgenie.ph or emailing us at chat@chatgenie.ph!

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