Ready to bid 2022 goodbye and say hello to 2023 with a booming new business plan? We’ve put together a few simple tips to help you future-proof your business in the coming year:
Be more proactive this year
It’s important to make the first move. Build a close relationship with your customers and reach out to them directly. Apart from email marketing and the like, you can also message them through your Messenger account. This is made simple with the Broadcast Manager found right on your ChatGenie Dashboard. Greet them on special occasions, introduce them to new favorites, or simply say hi - all in an instant with this feature.
Put your business out there
Broaden your horizons and expand your client pools. Improve your brand consideration, reach, and recognition this year. One tried-and-tested way to do this is by investing in Facebook Ads! If you’ve already been using sponsored content to boost your business, you can also explore new possibilities like changing your location or expanding your distance. One way to make shopping your brand even easier? Always include your Messenger shop link.
Get your customers' attention
Make it a goal this year to stand out. You can do this in a number of ways: step up your content, consider influencer marketing, ask happy customers for reviews, or even something as simple as creating seasonal promos. If one thing is universal, it’s that everyone loves a promo. Be more intentional and plan out more special promos like flash sales, first-time customer promos, or freebies throughout the year. You can program them ahead of time on your ChatGenie Dashboard.
Learn more about your customers
Spend more time getting to know your customers and do a little digging. Study their behavior: what they like, how they spend, where they live. Some interesting patterns may emerge and you can tailor your products, marketing, and sales strategies accordingly. You can even make your own Customer Segments based on these data points and use these groups for the Broadcast Manager, ad lists, and more! Just look for the Customer Segment portion on your dashboard.
Consider bridging offline sales with online tools
Let customers pre-order, skip the lines, and pick up their orders themselves with In-Store Commerce! That just means they can go ahead and browse your menu through a Live Catalog, place an order with a few taps, and pick up their order. You can also give potential customers access to your online store with a QR Code.
Wait, you still don’t have a ChatGenie Dashboard?! Then that’s the first place to start. Forget about manual ordering and simplify your workflow and sell inside your favorite Super Apps like Messenger, Instagram, Viber, and GCash with ChatGenie.
In-App Commerce is the secret to a seamless eCommerce experience for you and your customers this 2023!
Sign up for a FREE Messenger store here: www.chatgenie.ph